August 26, 2002
MEDIA RELEASE
Prominent motorcycling identity appointed to Motorcycling Australia board
Motorcycling Australia today appointed prominent motorcycling identity, Jim
Scaysbrook, as a member of the board of directors.
With almost 40 years of motorcycle racing plus a career in advertising, Mr
Scaysbrook has a deep knowledge of the sport and a proven commercial track
record.
Mr Scaysbrook began racing in 1964 and spent a season on the professional
motocross circuit in the USA in 1973. He then switched to road racing and
in 1977 and 1978 teamed with the late Mike Hailwood in the prestigious
Castrol Six Hour races and other endurance events.
His career "off the track" has often in some way involved motorsport.
Professionally trained as a photolitho camera operator, Mr Scaysbrook left
that industry and opened a Honda motorcycle dealership in 1971 and by the
mid seventies was running a motorcycle accessories import business. He
moved into advertising and his early responsibility included the Yamaha and
Castrol accounts.
In 1984, Mr Scaysbrook joined renowned advertising agency Mojo and created
campaigns for several of their major accounts, including the international
award winning 'Adelaide Alive' campaign for the Australian Formula 1 Grand
Prix.
Since then Mr Scaysbrook has been creative director at a number of agencies
specialising in financial services for AMP, GIO, the Australian Stock
Exchange and Newcastle Permanent. Presently, he runs a consultancy business.
Mr Scaysbrook's achievements include writing a comprehensive history of
motorcycling in Australia, Australia's Motorcycling Heritage, which covers
the period 1945-1999. He is a regular contributor to motorcycling
magazines in Australia and overseas.
"My appointment to the board represents the chance to have an impact on
the future direction of the sport," Mr Scaysbrook said.
"Motorcycle sport is something I'm really passionate about. I've been a
director of various companies over the years and I'm really looking forward
to being involved at that level in motorcycling," he said.
Motorcycling Australia chief executive officer, Mr David White, welcomed Mr
Scaysbrook to the board.
"We are certain that Jim's experience and knowledge will enrich the
Motorcycling Australia board and we look forward to his continued
contribution to the sport," he said.